Have you ever set a goal year after year and not achieved it? Losing 10 pounds shows up for many people as sure as the sun comes up in the morning. Why is that? For most of us, we know what to do, we just don’t actually do it because it is really hard, it requires more thought and careful planning than we have allotted, or other habits trump this goal.

An exercise that helps tease out the causes is called BE-DO-HAVE. I don’t know the origin of the exercise but I was introduced to it over 20 years ago. You can use it to assess any roadblock or gap between who you are being and the result you want.

Here is a goal example: Launch a new product line by the end of the 2nd quarter.

Who are you being?

What are you doing?

What do you have?

BE: If I look at myself, I am being impatient, demanding and short with my team and if I am honest with myself, I am unclear on the direction I am setting.

DO: I am setting targets, reaching out to customers to get their insights and meeting with marketing.

HAVE: I have money and technical resources, I have a team that is half trained and rewarded for achieving completely different goals.

Now, that I have done an honest assessment, I can write down who I need to be, what I need to do and what I need to have to achieve the goal. It is really valuable to talk this out with an accountability partner and set weekly milestones.

If it were easy, you would not need to work so hard to get there. This week, pick one of your goals for 2023 and do a BE-DO-HAVE exercise around accomplishing it.

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Image courtesy of https://jamesclear.com/goals-systems.